Six Tips for a Successful Digital Marketing Career

By: Special Guest

Digital marketing is an exciting career that allows room for creativity. Here are six surefire tips for the aspiring digital marketer. Read More

A Seller's Forecast: Three Predictions for 2017

By: Special Guest

2016 was a busy year for the sales industry. The M&A market hit a fever pitch and new technologies made salespeople more efficient and effective at their job. As we head into the New Year, I want to share my predictions for 2017; from the evolving expectations of the sales function, to the critical … Read More

Promoting your App on Social Media

By: Special Guest

There are a number of tips and tricks that you will have to consider in order to promote your application on social media. Some of the most effective tips are as follows. Read More

Launch Your Ecommerce Store on Social Media in 4 Steps

By: Special Guest

Have you taken the first steps towards your digital income dream and launched your own online store? Now you need to come up with a viable marketing strategy for your site and meet your customers where they are - on social media. Why does social media commerce work so well? A lot of it comes down to… Read More

How is Digital Signage Drying out the Traditional Ad World?

By: Special Guest

Marketing is impaired without its digital aspect in today's world. Marketing and advertising trends haves to take into account the increasing use of mobile devices and social media platforms to share thoughts in order to become successful. At the beginning of 2015 the digital signage market was arou… Read More

Increase Marketing ROI with Agile Marketing

By: Special Guest

In an ideal world, a holistic view of the entire customer - from CRM, marketing automation and sales tools to finance and contract management - will enable companies to sell more effectively, build greater loyalty and increase profitability over time. Read More

Why Self-service is Not Meeting its Own Expectations

By: Abinash Tripathy

Self service is often posited as either a transparent means of cutting costs, or a way to dramatically improve customers' lives. This dichotomy should not exist, though-companies should be achieving both. And while a few industry leaders are, many are still struggling to make self-service more than … Read More

Website vs. Social Media: It's All About Controlling the Message

By: Special Guest

In an increasingly social media-centric corporate world, a hot-button issue centers around whether companies require websites. While some advocate the benefits of a central company website, others point towards the continued rise of social media and social messaging in the marketplace as negating th… Read More

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