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Online Shopping: Would You Buy a House From Your Phone?


August 18, 2016

Online shopping has really taken off over the last decade. I can remember being at the inception of the craze in the early 2000s and ordering so much stuff from eBay and setting up my PayPal for the very first time. Since then, the online shopping world has transformed ten-fold. Just about every company and brand – from big to small – offers some kind of online commerce capabilities.

It’s so much easier today and way more convenient than ever to shop around for what you need on your own time and without having to drive around from location to location for it. Taking that a step further are mobile devices. These platforms have taken the simplicity of purchasing goods to a whole new level.

Image via Pixabay

 Now you can quickly find and buy something with a few clicks from your mobile device, wherever you may be. This has come in real handy when, for example, you’re out with friends and randomly think it would be a good idea to buy a new shade of lipstick. In the matter of mere minutes you can locate what you need, pay for it, and it can either be shipped to you or ready for store pickup. The possibilities are endless really. But how far would you go with online purchases? Are there some things – perhaps pricey or big purchases that you’d still rather see and touch in person? Maybe you answered “Yes” – or if you’re like most consumers today – maybe you answered “No.” Some would even going as far as purchasing cars and homes from their mobile devices. Being a recent first time home buyer myself, I couldn’t imagine the anxiety of home buying done solely from a website and mobile connections – but maybe there is room for this kind of convenience in the future.

Roadster, a company that offers eCommerce solutions for car buying and leasing recently surveyed 1185 consumers in partnership with Survata, about shopping for big ticket items using their mobile devices and uncovered some interesting findings.

Consumers seem to be much more open to the idea of purchasing big ticket items like cars from their mobile devices today with almost a third of survey respondents saying they would consider it.

Men seem to be a bit more open to the idea as 41 percent over 21 percent of female respondents said they’d be open to the idea. A driving factor - even for those who weren’t convinced yet - cost and time savings. If significant discounts can be had, more respondents would be on board. Forty-three percent of those surveyed said buying a car from their smartphone should save them around 2 thousand dollars or more and 31 percent said they should save three to four hours of their time by opting to buy online versus at a dealership.

Roadster offers e-commerce technologies for car shopping that make car buying as easy as buying anything else online.

“On Roadster.com and our partner dealer sites, consumers can now find a car they like on their mobile device, purchase it directly with our ecommerce technology, and have it delivered to their doorstep, sometimes even the same day. It's a hassle free approach that is both needed and welcomed," said Andy Moss, CEO of Roadster.

I’m still not totally convinced I could commit to this kind of money without any chance to see, feel and perhaps test drive my potential purchase, but as these ideas are developed and new solutions are introduced, who knows. Maybe in 25 years when I’m done paying for my current home, I can easily get my next one with the click of a button.




Edited by Alicia Young

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